Social Proof - Did you know?
- 68% of consumers are willing to pay up to 15% more for the same product or service if assured they´ll have a better experience.
- Positive reviews make 73% of consumers trust a local business more.
- 93% of people say online reviews impact their purchasing decisions.
- 78% of consumers trust online reviews as much as they do with personal recommendations.
- 90% of people take the time to read online reviews before visiting a business.
As a consumer, their is this sense of comfort once we read reviews and hear good feedback about a product or service that we are about to purchase. Businesses with more reviews and testimonials instantly build up trust and credibility with buyers. Make sure your business is making an effort to gain social proof - it’s the way to thrive especially during uncertain times.
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